Operator-built. Pre-launch.

Operator-level automotive sales training

Not theory — the actual desk process. Built by working dealership operators for the people who run the desk every day.

Individual founders seats remaining100 / 100

$99/mo for 12 months — locked

Dealer-group founder slots10 / 10

Custom pricing — talk to us

Real numbers. The counter reflects actual remaining founders seats — not a fake countdown.

Built with operators from

  • Dealer Group A
  • Dealer Group B
  • Dealer Group C
  • Dealer Group D
  • Dealer Group E

Who it's for

If you live at the desk, this is for you.

Modern dealership training built for operators, not classrooms. F&I, sales, desking, fixed ops — the actual process, not the framework.

  • F&I managers

    You present menus every shift. You want sharper objection trees and PVR that holds when the lender pushes back.

  • Sales managers & desk managers

    You run the desk. You want a process the whole floor can follow without losing gross to inconsistency.

  • Salespeople going pro

    You want to be the operator the GM trusts with the tough deals — not the script-reader.

  • GMs & dealer principals

    You want your floor trained on a consistent process without burning weeks of payroll in a hotel ballroom.

The campuses

A campus for every desk.

Two live at launch. Seven more in the pipeline with operator instructors recruited per campus.

What you get

Built the way operators actually learn.

  • Built by working operators

    Every campus is led by someone who runs that role at a dealership today — not consultants who left the floor a decade ago.

  • AI deal simulations

    Practice menu presentations, objections, and deal structures with an AI that pushes back the way a real customer does.

  • On-demand, on your schedule

    Stream from anywhere. Most operators finish a campus in 2–6 weeks of part-time study — at your pace, not a hotel ballroom’s.

  • Updated as the desk changes

    Lender programs shift. Compliance rules change. Modules update with effective dates, so what you learn is what works now.

The faculty

Operators teaching operators.

One named lead instructor today. Seats are open for the rest — recruiting working operators per campus.

  • Will Stepaniak

    Founder & Lead Instructor

    Will built DeskPilot Academy out of years on the desk — running F&I, structuring deals, and watching the gap between what operators actually do and what training products teach. The Academy exists to close that gap.

    • F&I
    • Desking
    • Lender Programs
    • Menu Presentation
  • Announcing Soon

    Faculty — Position Open

    We are recruiting operators with on-the-desk experience to lead this campus. If that is you, the contact form is open.

    Are you the operator who should be teaching this? Get in touch.

  • Announcing Soon

    Faculty — Position Open

    We are recruiting operators with on-the-desk experience to lead this campus. If that is you, the contact form is open.

    Are you the operator who should be teaching this? Get in touch.

Pricing

Built for individual operators and dealer groups.

Locked founders rate, standard monthly and annual, and per-seat team pricing for groups.

Founders

$99/mo

Locked 12 months. First 100 operators only.

  • Every campus, every module
  • Direct line to Will

Individual

$199/mo

Or $1990/yr — two months free.

  • Every campus, every module
  • Cancel anytime

Teams

from $99/seat/mo

Self-serve from 10 seats. Managed at 50+.

  • Team dashboard + reporting
  • Managed rollout at scale

FAQ

Most-asked questions.

Working dealership operators — F&I managers, desk managers, sales managers, GSMs, and salespeople who want the actual process, not motivational content. If you live at the desk, this is for you.

Operators. Every campus is led by someone who runs that role at a dealership today. We do not use consultants who have not been at a desk in a decade.

Three differences. First, every instructor is a working operator — not consultants who left the floor a decade ago, and not OEM-owned platforms whose content is filtered through a brand lens. Second, the format is on-demand video plus AI deal simulations, not week-long off-sites or PDF library dumps from legacy training products. Third, the price is built for the individual operator, not just dealer-paid enrollments — founders can subscribe themselves and own their development.

F&I Mastery and Sales Fundamentals are live at launch. Desking, Digital Retailing, Fixed Ops, Used Vehicle Ops, Management & Leadership, Compliance & Ethics, and Lender Intelligence are coming next — you can sign up to be notified per campus.

Individual access is $199/month or $1,990/year. The first 100 individuals get founders pricing at $99/month, locked for 12 months. Teams start at $99 per seat per month for managed dealer-group rollouts and $179 per seat for self-serve.

Two tracks. Self-serve is $179 per seat per month for 10–49 seats — sign up online, invite your team, manage seats yourself. Managed is $99 per seat per month for 50+ seats and includes a success manager, custom rollout, and quarterly reviews.

For dealer groups

Roll out a consistent process across every rooftop.

Per-seat invoicing, team dashboards, and managed rollouts for groups with 50+ seats. We run the enablement so your managers run the floor.

The Academy is opening with operators, not algorithms.

Get on the waitlist now. Founders pricing closes at 100 individual operators.